This is your opportunity to showcase your understanding of what makes a good advert/campaign. There's no wrong answer, just share your opinion. Here are some pointers to guide you:
- What was the aim of the advert/campaign in your opinion
- Who was the target audience
- Do you think the advert/campaign was suitable for the target audience, why?
- Was the advert/campaign successful and why?
You can find inspiration for advert and campaigns you could consider here and here.
Record your response as a short video, no longer than 2 minutes, explaining the campaign you chose and why you thought it was effective, using the prompt questions above. You can record the response on your phone, using your laptop or a camera, it's up to you. You can also answer the question in a presentation that has no more than 4 slides. It should be visually appealing and well-structured.
You can attach your response as a file or as a link via dropbox, Google Drive, or other online storage tools.
PLEASE NOTE: We will not accept any applications where a cover letter is submitted instead of a marketing response!