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Welcome
Your opinion is truly valued at Whirlpool Corporation. To ensure we supply you with the right literature to suit your business please could you spare 5 minutes to complete this short survey.
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1
Are you aware that Whirlpool, Hotpoint and Indesit have brochures for your use to give to consumers?
Yes
No
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2
Which brochures would be valuable to your business?
Very Important
Important
Somewhat Important
Not Important
Whirlpool Built-In Collection
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Whirlpool Freestanding Collection
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Hotpoint Built-In Cooking
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Hotpoint Laundry & Dishwashing
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Row 3, Column 2
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Hotpoint Freestanding Cooking
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Row 4, Column 3
Hotpoint Refrigeration
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Row 5, Column 1
Row 5, Column 2
Row 5, Column 3
Indesit Built-In Collection
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Row 6, Column 1
Row 6, Column 2
Row 6, Column 3
Indesit Freestanding Collection
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Row 7, Column 1
Row 7, Column 2
Row 7, Column 3
Whirlpool Built-In Collection
Whirlpool Freestanding Collection
Hotpoint Built-In Cooking
Hotpoint Laundry & Dishwashing
Hotpoint Freestanding Cooking
Hotpoint Refrigeration
Indesit Built-In Collection
Indesit Freestanding Collection
Very Important
Row 0, Column 0
Important
Row 0, Column 1
Somewhat Important
Row 0, Column 2
Not Important
Row 0, Column 3
Very Important
Row 1, Column 0
Important
Row 1, Column 1
Somewhat Important
Row 1, Column 2
Not Important
Row 1, Column 3
Very Important
Row 2, Column 0
Important
Row 2, Column 1
Somewhat Important
Row 2, Column 2
Not Important
Row 2, Column 3
Very Important
Row 3, Column 0
Important
Row 3, Column 1
Somewhat Important
Row 3, Column 2
Not Important
Row 3, Column 3
Very Important
Row 4, Column 0
Important
Row 4, Column 1
Somewhat Important
Row 4, Column 2
Not Important
Row 4, Column 3
Very Important
Row 5, Column 0
Important
Row 5, Column 1
Somewhat Important
Row 5, Column 2
Not Important
Row 5, Column 3
Very Important
Row 6, Column 0
Important
Row 6, Column 1
Somewhat Important
Row 6, Column 2
Not Important
Row 6, Column 3
Very Important
Row 7, Column 0
Important
Row 7, Column 1
Somewhat Important
Row 7, Column 2
Not Important
Row 7, Column 3
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3
How many brochures do you hand out to consumers per month?
Qty per Month
Whirlpool Built-In Collection
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Whirlpool Freestanding Collection
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Hotpoint Built-In Cooking
Row 2, Column 0
Hotpoint Laundry & Dishwashing
Row 3, Column 0
Indesit Built-In Collection
Row 4, Column 0
Whirlpool Built-In Collection
Whirlpool Freestanding Collection
Hotpoint Built-In Cooking
Hotpoint Laundry & Dishwashing
Indesit Built-In Collection
Qty per Month
Row 0, Column 0
Qty per Month
Row 1, Column 0
Qty per Month
Row 2, Column 0
Qty per Month
Row 3, Column 0
Qty per Month
Row 4, Column 0
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4
How valuable is a take-home printed brochure when it comes to impacting on a sale?
Very Valuable
Valuable
Somewhat Valuable
Not Valuable
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Row 0, Column 1
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Very Valuable
Row 0, Column 0
Valuable
Row 0, Column 1
Somewhat Valuable
Row 0, Column 2
Not Valuable
Row 0, Column 3
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5
Can you give a percentage of how many brochures that you give to consumers result in a sale?
%
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%
Row 0, Column 0
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6
How valuable would a more in-depth brochure for in-store use only be to your business?
Very Valuable
Valuable
Somewhat Valuable
Not Valuable
Row 0, Column 0
Row 0, Column 1
Row 0, Column 2
Row 0, Column 3
Very Valuable
Row 0, Column 0
Valuable
Row 0, Column 1
Somewhat Valuable
Row 0, Column 2
Not Valuable
Row 0, Column 3
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7
Have you used our Online Literature Ordering System?
https://whirlpool.fastant.org.uk/login.asp
Yes
No
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8
If yes:
Yes
No
Did you find the process easy?
Row 0, Column 0
Row 0, Column 1
Did you get all the brochures you requested?
Row 1, Column 0
Row 1, Column 1
Would you recommend the system to others?
Row 2, Column 0
Row 2, Column 1
Did you find the process easy?
Did you get all the brochures you requested?
Would you recommend the system to others?
Yes
Row 0, Column 0
No
Row 0, Column 1
Yes
Row 1, Column 0
No
Row 1, Column 1
Yes
Row 2, Column 0
No
Row 2, Column 1
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9
If no:
Yes
No
Are you aware of the system?
Row 0, Column 0
Row 0, Column 1
Are you aware of the system?
Yes
Row 0, Column 0
No
Row 0, Column 1
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10
Do you prefer a brochure that focuses on a single category (eg Laundry freestanding and built-in models) or by collection (eg Freestanding Collection or Built-In Collection)?
Single Category
Collection
Type of brochure preferred?
Row 0, Column 0
Row 0, Column 1
Type of brochure preferred?
Single Category
Row 0, Column 0
Collection
Row 0, Column 1
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11
Thinking of built-in brochures, do you prefer the installation diagram to be placed?
Tick one box only
Prefer
Next to product features/pic
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Near the spec table
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Next to product features/pic
Near the spec table
Prefer
Row 0, Column 0
Prefer
Row 1, Column 0
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12
If there was one thing that would improve our brochures to help you sell more what would it be?
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13
If you could have a fixed display version of brochures in-store (eg laminated pages in a display folder) would you allocate space for a small display stand (H82 x W45 x D32cm)?
Yes
No
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14
If yes, how much would you value such a display?
Very Valuable
Valuable
Somewhat Valuable
Not Valuable
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Row 0, Column 1
Row 0, Column 2
Row 0, Column 3
Very Valuable
Row 0, Column 0
Valuable
Row 0, Column 1
Somewhat Valuable
Row 0, Column 2
Not Valuable
Row 0, Column 3
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15
How much would you value a digital version of the brochures displayed in store on a screen with interactive content like videos on the key features/technologies ?
Very Valuable
Valuable
Somewhat Valuable
Not Valuable
Row 0, Column 0
Row 0, Column 1
Row 0, Column 2
Row 0, Column 3
Very Valuable
Row 0, Column 0
Valuable
Row 0, Column 1
Somewhat Valuable
Row 0, Column 2
Not Valuable
Row 0, Column 3
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16
If this digital brochure was an App would you prefer to use it on your own devices in-store (eg on your Ipad or Android device) as a sales guide?
Yes
No
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17
Are there any other ways we can improve our literature support?
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18
This survey has been kept anonymous so we won't know it's from you, however please add your email address below if you wish us to contact you on any of the points raised.
example@example.com
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